Problem & Goal
The goal of this project was to design a hypothetical skincare brand. And from there we should need to design 3 packaging to go along with the brand, and a static site to go along and display the packaging and products. The name Lumi comes from the word luminous so I wanted to give my brand a cute short nickname.
Strategy & Process
After selecting the name my process began by finding inspiration and other skincare lines that I like and their aesthetic. From there I sketched and began digital iterations in Illustrator. After my logo was established I made a soap box template for the bar soap and acquired a pump bottle for the facial cleanser. I began trial and error with construction and putting all of these elements together. The last part was sketching a layout for a homepage and mobile site and creating these aspects in adobe xd.
