The task was to select a word from a list and develop a hypothetical good or service. I developed the concept of “Cosmic Energy” and created up to 8 distinctive style logos using it. My intention was to infuse a space and galaxy concept or vibe into this brand while still keeping it very professional. With this color scheme, I ventured very far outside of my comfort zone in an effort to diversify my portfolio. When I was done, I picked two of my personal favorites and placed them on mockup cans.
